Innovative approaches in European sustainable consumption policies

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The report summarizes the outcomes of the project “Assessing the potential of various instruments for sustainable consumption practices and greening of the market” (ASCEE). It focuses on recent trends in policies promoting sustainable consumption and production (SCP) while highlighting key elements necessary for effective policies. The research emphasizes innovative instruments, approaches, and practices to support sustainable consumption. The aim is to contribute to policy development by identifying promising innovative strategies and tools, along with strategic recommendations for advancement in this area. The report is structured into several chapters: Chapter 1 outlines the challenges of sustainable consumption and provides an overview of selected European activities. Chapter 2, titled “Innovative approaches,” discusses three identified themes and presents findings from examined cases, along with additional empirical insights on noteworthy innovative instruments. Chapter 3, “Empirical Insights,” highlights central findings and key messages. Chapter 4 focuses on the assessment of political instruments essential for sustainable consumption policy. Chapter 5, “Policy Recommendations,” offers key recommendations for policy-makers, public authorities, and stakeholders. Finally, Chapter 6, “Outlook,” concludes the report by suggesting areas related to sustainable consumption not covered in this document and identifies importan