Emotionomics 2.0: The Emotional Dynamics Underlying Key Business Goals

Emotional intelligence (EQ) is explored in depth, emphasizing its significance in various business domains such as branding, innovation, advertising, sales, leadership, and management. This updated edition reflects on 15 years of insights, building on the foundational work of Daniel Goleman. Endorsed by prominent business figures, it highlights the importance of understanding emotions in enhancing customer and employee experiences. Dan Hill's revised edition aims to equip readers with practical strategies to leverage EQ for business success.