Bookbot

Strategic Management and Online Selling

Creating Competitive Advantage with Intangible Web Goods

Parámetros

  • 256 páginas
  • 9 horas de lectura

Más información sobre el libro

Focusing on Business to Customer dynamics, this book explores how companies with similar characteristics can achieve competitive advantages in the online marketplace. It offers a fresh perspective on strategic management theory, providing insights into effective strategies and practices for businesses navigating the digital landscape.

Compra de libros

Strategic Management and Online Selling, Susanne Royer

Idioma
Publicado en
2012
product-detail.submit-box.info.binding
(Tapa blanda)
Te avisaremos por correo electrónico en cuanto lo localicemos.

Métodos de pago

Nadie lo ha calificado todavía.Añadir reseña