Smoking behaviour and tobacco control measures in Germany

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A striking trend in health-related consumption behaviour across all OECD countries has been a steady decline in smoking prevalence and cigarette consumption over the last few decades. In Germany, this gradual decline in tobacco use started only at the beginning of the 21st century. Various tobacco control measures have been implemented simultaneously in Germany, ranging from advertising and smoking bans, to raising tobacco taxation. This thesis provides an in-depth descriptive analysis of the development of smoking prevalence and cigarette consumption in Germany from 1998 through 2014. Furthermore, this thesis evaluates the impact of German tobacco control measures by means of two implemented measures, that is, public smoking bans and tobacco excise tax increases.