Marketing in easy steps

Whether you are already in a marketing job, aspire to having one or want to grow your business, Effective Marketing in easy steps will help you to become a successful marketer. By keeping it simple, Catriona MacKay has combined her own business experience with established best practice to give you a practical guide to Marketing. Her great marketing tips and advice will help Essential for those who want to grasp the key marketing skills without getting bogged down in academic theories. Includes worksheets to get you started.