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Festival and events management

an international arts and culture perspective

Autores

Parámetros

  • 418 páginas
  • 15 horas de lectura

Más información sobre el libro

Festival and Events an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries.With international contributions from industry and academia, the text looks at the * Events & cultural environments* Managing the arts & leisure experience* Marketing, policies and strategies of art and leisure managementChapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.

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Festival and events management, Ian Yeoman

Idioma
Publicado en
2004
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