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Confessions of an Advertising Man

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David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.

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Confessions of an Advertising Man, David Ogilvy

Idioma
Publicado en
1986
Encuadernación
(Tapa blanda),
Estado del libro
Dañado
Precio
8,19 €

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Título
Confessions of an Advertising Man
Idioma
Inglés
Editorial
Atheneum
Publicado en
1986
Formato
Tapa blanda
Páginas
172
ISBN10
0689706014
ISBN13
9780689706011
Serie
Descripción
David Ogilvy was an advertising genius. Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made the book an international bestseller. If you aspire to be a good manager in any kind of business, then this is a must read. His views are timeless and form a blueprint for good practice in business. Book jacket.