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Personal characteristics as moderators of the relationship between customer satisfaction and loyaltyChristian HomburgAgotadoNotifícame
Exploratorische Ansätze der Kausalanalyse als Instrument der MarketingplanungChristian HomburgAgotadoNotifícame
Schnelle und kundenorientierte Innovation: die Methode FCD (Fast concept development)Christian HomburgAgotadoNotifícame
