A book that explains how, in this age of isolation, the most successful workplaces are those that succeed in reinvigorating actual human connection.
Dan Schawbel Libros
Dan Schawbel es un autor bestseller del New York Times y fundador de Millennial Branding, conocido por su perspicaz investigación sobre el desarrollo profesional y el liderazgo. Su trabajo profundiza en el fomento de la conexión y las relaciones humanas en un mundo cada vez más aislado, basándose en extensas entrevistas con figuras influyentes. Los análisis de Schawbel ofrecen a los lectores estrategias prácticas para navegar el crecimiento personal y profesional, fundamentadas en una profunda comprensión de la psicología humana y las dinámicas laborales modernas. Su enfoque distintivo une el rigor académico con perspectivas accesibles para una amplia audiencia.




Effective self-promotion and personal branding are crucial for career success in today's digital landscape, where social media and constant connectivity shape perceptions. Understanding how to navigate these platforms and present oneself can significantly impact professional opportunities and outcomes.
The handbook for surviving and thriving in the digital age. Highlights -An effective 4-step process for discovering, creating, communicating, and maintaining a personal brand. -Expert insight into how blogs, podcasting, and social networks can position individuals to find careers based on their passion and experience. -A complementary website (www.personalbrandingbook.com) with helpful templates for each tool in the personal branding kit (i.e. resume, portfolio, etc.). -Proven advice on branding from leading industry experts. -Tips on using social media tools for personal empowerment, confidence building, and professional networking in order to attract jobs directly, without having to perform tedious job searches. -Strategies for creating an online and offline presence for career protection and self-promotion.