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Max Bazerman

    Max H. Bazerman es un distinguido académico cuya investigación profundiza en las complejidades de la toma de decisiones humanas, la negociación y las consideraciones éticas. Su trabajo ilumina los sesgos cognitivos y los fundamentos psicológicos que dan forma a nuestras elecciones, ofreciendo profundas ideas sobre cómo los individuos y los grupos pueden lograr resultados más racionales y efectivos. A través de sus extensas contribuciones académicas, Bazerman busca tender un puente entre la comprensión teórica y la aplicación práctica, proporcionando marcos valiosos para mejorar el juicio en diversas arenas profesionales y personales. Sus ideas son cruciales para cualquiera que aspire a refinar su perspicacia en la toma de decisiones.

    The Power of Noticing
    • From a Harvard Business School Professor and Co-Director of the Harvard Kennedy School's Center for Public Leadership comes a guide to enhancing decision-making, leadership skills, and the ability to notice critical information often overlooked. Imagine the advantage you could gain in negotiations and leadership if you could train yourself to see what others miss. This book offers a blueprint for achieving that. Max Bazerman, a specialist in applied behavioral psychology, leverages three decades of research and his teaching experience with MBAs and corporate executives to help you recognize and act on subtle information. Through real-world examples, including the Challenger Space Shuttle disaster and Bernie Madoff's Ponzi scheme, Bazerman reveals the overlooked information and the reasons behind it. He encourages readers to confront their cognitive blind spots, identify missed details, and implement strategies to prevent future oversights. While many business books discuss our susceptibility to cognitive biases, Bazerman focuses on avoiding the habits that lead to poor decisions and ineffective leadership. His step-by-step guide empowers you to break bad habits and uncover hidden details that can transform your decision-making and leadership capabilities. With insights on paying attention to what didn’t happen and acknowledging self-interest, you can learn to notice what others miss and lead more effectively.

      The Power of Noticing