Andi Simon aplica la antropología para ayudar a individuos y organizaciones a lograr un cambio transformador. Su trabajo demuestra cómo la observación aguda puede impulsar la innovación, guiando a los lectores a ver sus entornos con ojos nuevos. Se dedica especialmente a desmantelar mitos sobre las mujeres en los negocios, presentando historias de líderes femeninas que han superado obstáculos significativos en campos dominados por hombres. Su enfoque empodera a otros a desafiar los límites convencionales y forjar sus propios caminos hacia el éxito.
In Rethink: Smashing the Myths of Women in Business, Andi Simon tells the stories of 11 women from different industries who opened up the possibilities for their professional careers and personal lives by being authentic, taking risks, and pushing past the obstacles others placed before them.
"Innovation has become such a ubiquitous value, it's in danger of becoming cliché. Companies frequently talk about it as the sweeping secret to solve all their business problems; however, they often don't know where to start or how to expand beyond creative brainstorming to strategically identify and act upon new business opportunities. Andi Simon is a corporate anthropologist who has empowered thousands of business leaders to see their companies with fresh eyes, identify their next big ideas, and--most importantly--turn innovative solutions into executable change. In On the Brink: A Fresh Lens to Take Your Business to New Heights, Andi presents her unique methods for harnessing innovation and revitalizing business growth. Taking readers on a journey through seven case studies, Andi shares how she helped these businesses discover new and profitable growth opportunities by exploring the untapped resources that were right in front of them."--
Female trailblazers are transforming women's lives one voice at a time. Gathered together, like never before, these diverse women become a bold blast amplifying the path to progress for women in the world of business.