Kevin Maney Libros

The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.

Presents the history of IBM and the influence that it has had on American industry, examining its pivotal role in the mid twentieth-century development of computer technology.

Explores the science behind the brain's ability to act like a predictive machine, describing how today's computers and businesses are being developed with the same predictive capacities in order to better anticipate customer needs and prevent potential problems.

Examines how our understanding of human mastery is being applied to the way computers "think." In the near future, the authors argue, the most advanced computer systems and the most successful businesses will be able to use a new generation of technology to anticipate customer needs before customers even know what they want, see production snafus before they occur, traffic jams before they materialize, and operational problems before they arise.

Vor 100 Jahren unternahm ein Unternehmen, das einst IBM werden sollte, erste Schritte in eine unbekannte Zukunft. In „Im Dienst der Welt: Ideen, die ein Jahrhundert und ein Unternehmen prägten“ erzählen die Journalisten Kevin Maney, Steve Hamm und Jeffrey M. O'Brien eine Geschichte des Fortschritts, die die vielschichtige Historie eines Unternehmens durchleuchtet und erhellt. Das Vorwort schrieb IBM-CEO Samuel J. Palmisano.