Making and Breaking the Grid: A Graphic Design Layout Workshop (Third Edition) is the ultimate resource for designers who want to understand the rules of the grid, so they can get better at breaking them.
This updated version of Rockport's best-selling Design Elements covers all the design fundamentals, from working with grids, color application, typography, and imagery to finally how to put it all together.
An essential text on developing form and style in type design. Includes a history of type and gallery of contemporary styles.
When his father's former law partner, Marty Stover, is murdered, ex-cop turned schoolteacher Raymond Donne fights his old police instincts and vows not to interfere. Then the family of one of his students gets dangerously close to the investigation. Has a decades-old case of his father's come back to haunt the Donne and Stover families? Could the murder have something to do with the victim's charitable work connecting low-income kids with business leaders in Williamsburg? Raymond never has like unanswered questions, and when the answers come a little too close to his home and school, he decides he's not above giving the cops a little unwanted help.
For designers working in every medium, layout is arguably the most basic, and most important, element. Effective layout is essential to communication and enables the end user to not only be drawn in with an innovative design but to digest information easily. Making and Breaking the Grid is a comprehensive layout design workshop that assumes that in order to effectively break the rules of grid-based design, one must first understand those rules and see them applied to real-world projects. Basics include composing typographic space, format determination, and sequencing and systemization. Various types of grids a manuscript, column, modular, hierarchical a are also covered. Text reveals top designers' work in process and rationale. Projects with similar characteristics are linked through a simple notational system that encourages exploration and comparison of structure ideas. Each project is shown comprehensively so readers can see its structure revealed over several pages, at a size that allows for inspection of detail. Also included are historical overviews that summarize the development of layout concepts, both grid-based and non-grid based, in modern design practice.
This is a comprehensive manual outlining the broad areas of expertise that graphic designers must master featuring hundreds of tips and examples demonstrating the fundamental skills that contribute to successful design. It is the most compact and lucid handbook available describing basic design principles.
Vizuální elementy, techniky a strategie pro tvůrčí grafiky. Zdroj informací a inspirace, který by každý grafik měl mít po ruce na svém pracovišti. Obsahuje tři srozumitelné oddíly: Základní grafické techniky, Grafické prvky a Řešení projektů. Oddíl Grafické prvky se dále dělí na čtyři skupiny, nazvané Oblíbené obrázky, Koncepce barevnosti, Typografické styly a Kompoziční postupy. Po objasnění základních postupů a elementů autor v oddíle Řešení projektů ukazuje, jak jejich použitím v praxi vznikají kvalitní grafické návrhy.
Hinter jeder Grafikdesign-Arbeit steht immer ein Prozess der Ideenfindung, Annäherung und Ausarbeitung von Lösungen, eine schrittweise Entstehung und Realisierung einzelner Bausteine. Genau dieserWeg wird in dem vorliegenden Band bis ins Detail beleuchtet: Beginnend bei der Strategie und dem Konzept, über erste Skizzen und Scribbels bis hin zum fertigen Layout und der anschließenden Produktion werden vierzig erfolgreiche Kommunikationslösungen aus allerWelt vorgestellt und somit ein Einblick in die Inspirationsquellen, Arbeitsweisen und Denkansätze Top-Kreativer gegeben. Für alle, die nicht nur Ideen finden, sondern dieWege zur Lösung verstehen möchten, ein unverzichtbarer Titel.
A Handbook of Basic Design Principles Applied in Contemporary Design
Presents diverse, international, in-depth case studies. While there are many books showcasing graphic design work, few present in-depth projects, exploring concept, designerÆs strategy, visual problem-solving, and specifics, illustrating the concrete use of design principles to achieve intended communication goals. As a result, readers are often left with only a surface understanding of how a project might have evolved or how the visual aspects of its design are brought together to convey its intended message. The case studies in Design Evolution comprehensively demonstrate the real-world application of visual principles discussed in a more formal, educational context. Readers will understand how the principles for image, layout, type, and color explored in volume 1, Design Elements, work in combination, to execute the overall solutions showcased in this volume. The depth and range of content presented in these case studies distinguishes this book from all others in the design showcase genre -- offering readers a chance to not only be inspired by the quality and innovation of showcased projects, but to understand how they were realized.
Now in Paperback! Publication Design Workbook is packed with information regarding the ins and outs of publication design. The media featured includes magazines, literature systems, newsletters, exhibition catalogs, annual reports, newspapers, and retail catalogs. Both current and historical approaches are provided to give readers a complete background on design style, application, and techniques involved in creating effective publications. Readers will develop a clear understanding of publication design through a comprehensive and accessible workshop-style format. Fundamentals of form and content are included, along with diagrams to further textual understanding. This is the most complete book for designers on applied publication design principles combined with an awe-inspiring collection of the best work from around the world.