Data mining solutions

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Cutting-edge data mining techniques and tools for solving your toughest analytical problemsData Mining SolutionsIn down-to-earth language, data mining experts Christopher Westphal and Teresa Blaxton introduce a brand new approach to data mining analysis. Through their extensive real-world experience, they have developed and documented many practical and proven techniques to make your own data mining efforts more successful. You'll get a refreshing "out-of-the-box" approach to data mining that will help you maximize your time and problem-solving resources, and prepare for the next wave of data mining-visualization. You will read about ways in which data mining has been used * Discover patterns of insider trading in the stock market* Evaluate the utility of marketing campaigns* Analyze retail sales patterns across geographic regions* Identify money laundering operations* Target DNA sequences for pharmaceutical testing and developmentThe book is accompanied by a CD-ROM that * Demo and trial versions of numerous visual data mining tools* Active web-page links for each of the products profiled* GIF files corresponding to all book images