International Management

Culture, Strategy, and Behavior (Seventh Edition)

Autores

Jonathan P. Doh
Fred Luthans

Valoración del libro

3,2(6)Añadir reseña

Parámetros

672 páginas
24 horas de lectura

Comercio y Ventas
Escuela
Gestión
Negocios y economía

Más información sobre el libro

'International Management' applies management concepts and techniques to their contexts in firms working in multinational, multicultural environments. This book sets the standard for international management texts with its research-based content and its balance between culture, strategy, and behaviour.