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The Filter Bubble

What the Internet is Hiding from You

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In late 2009, Google began customizing search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. In this book, Eli Pariser uncovers how this personalised web threatens to control how we consume and share information as a society.

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The Filter Bubble, Eli Pariser

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Publicado en
2012
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Subtítulo
What the Internet is Hiding from You
Idioma
Inglés
Editorial
Penguin UK
Publicado en
2012
Formato
Tapa blanda
Páginas
296
ISBN10
0241954525
ISBN13
9780241954522
Serie
Título original
The filter bubble
Calificación
3,85 de 5
Descripción
In late 2009, Google began customizing search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. In this book, Eli Pariser uncovers how this personalised web threatens to control how we consume and share information as a society.