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Parámetros
- 110 páginas
- 4 horas de lectura
Más información sobre el libro
The book explores the creation of a Customer Experience Model (CXM) aimed at helping companies define effective marketing strategies that enhance customer experiences. It emphasizes the importance of crafting a competitive edge through a structured and practical approach to client experience development, which is essential for sustained business growth.
Compra de libros
The Customer Experience Model, Adyl Aliekperov
- Idioma
- Publicado en
- 2020
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- (Tapa dura)
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- Idioma
- Inglés
- Autores
- Adyl Aliekperov
- Editorial
- Routledge
- Publicado en
- 2020
- Formato
- Tapa dura
- Páginas
- 110
- ISBN13
- 9780367478254
- Serie
- Descripción
- The book explores the creation of a Customer Experience Model (CXM) aimed at helping companies define effective marketing strategies that enhance customer experiences. It emphasizes the importance of crafting a competitive edge through a structured and practical approach to client experience development, which is essential for sustained business growth.