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E-Commerce Growth Strategy
A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
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This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.
Compra de libros
E-Commerce Growth Strategy, Kunle Campbell
- Idioma
- Publicado en
- 2023
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- Subtítulo
- A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
- Idioma
- Inglés
- Autores
- Kunle Campbell
- Editorial
- Kogan Page
- Publicado en
- 2023
- Formato
- Tapa dura
- Páginas
- 336
- ISBN13
- 9781398608009
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión
- Calificación
- 4 de 5
- Descripción
- This essential resource focuses on connecting e-commerce tools and metrics to broader brand and marketing strategies, providing insights on how to win and retain customers effectively. It emphasizes the importance of integrating various aspects of e-commerce to enhance customer engagement and loyalty, making it a valuable guide for businesses looking to optimize their online presence and marketing efforts.