Checking Out

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"As one of the world's most established industries, the hotel sector has remained relatively unchanged and unchallenged for decades. Yet traditional hotels have come under increasing pressure on two major fronts: from disruptors in the sharing economy, such as Airbnb, and by a rising wave of modern consumers who have been re-educated by social media and hotel comparison websites. Can this traditionally slow-moving sector reinvent itself or will it become increasingly marginalised? Is it time for some hotels to check out?"--Jacket flap.