Fashion on the Ration

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Any power whatsoever is destined to fail before fashion", Mussolini observed as the Second World War began. And, throughout a war which tested the population of Europe was in every aspect of their lives, ordinary men and women continued to get through the conflict with ingenuity and style. From the outbreak of war to the final aftermath, Julie Summers provides the definitive history of fashion and clothing in World War Two. From glamour to austerity, and including the quirks of rationing, ‘make-do-and-mend’ and the influence of Hollywood, Fashion on the Ration lifts the veil on stories of daily life and radical social change. As hemlines rose and women took on traditional male roles, the clothes people wore reflected their changing lives and outlooks. Today, wartime clothing is appearing again on catwalks and in hipster cafes. Beautifully illustrated, Fashion on the Ration is an evocative look at a fascinating era in British fashion. 00Exhibition: Imperial War Museum, London, U.K. (2015)