How to Sell Online

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YOUR ALL-IN-ONE GUIDE TO GROWING YOUR ONLINE BUSINESS. In this book Christer Holloman, bestselling author and The Guardian technology expert, has lined up the leaders behind some of the most successful online retailers, and those that advise them, to reveal their best-kept secrets on how to grow your online retail business. - Discover how to grow your online business for short, medium and long term growth - Find out how to acquire customers, keep them and understand them - Use cost-effective sales, marketing and social media to build revenue and profile - Understand how to shape the customer journey and convert browsers into buyers - Ensure technology works for you by using the right platforms and software Plus - visit www.sell-online.co for free extra material such as more top tips, downloadable case studies, video interviews with those the experts features in the book, and more. How to Sell Online is your ultimate guide to online business, whatever the size of your company.