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Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice
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The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.
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Competir Contra La Suerte (Competing Against Luck - Spanish Editi: The Story of Innovation and Customer Choice, Clayton M. Christensen
- Idioma
- Publicado en
- 2020
- product-detail.submit-box.info.binding
- (Tapa blanda)
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- Idioma
- Inglés
- Autores
- Clayton M. Christensen
- Editorial
- HARPERCOLLINS
- Publicado en
- 2020
- Formato
- Tapa blanda
- Páginas
- 320
- ISBN13
- 9786075620411
- Serie
- Etiquetas
- No ficción, Arte / Cultura, Comercio, Negocios & Gestión, Autoayuda, Diseño, Gestión & Recursos humanos, Liderazgo, Emprendimiento, Innovación
- Calificación
- 4,15 de 5
- Descripción
- The book delves into the strategies that companies can employ to ensure growth and develop products that meet customer demand. Clayton Christensen, a Harvard Business School professor, expands on his groundbreaking theory of disruptive innovation, presenting fresh insights that go beyond his previous work. This exploration challenges conventional wisdom and provides a framework for understanding how innovation can be systematically harnessed for success in business.