Agotado
Valoración del libro
Parámetros
- 680 páginas
- 24 horas de lectura
Más información sobre el libro
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors. Now in its fifth edition, Managing Innovation has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life.
Compra de libros
Managing Innovation. Integrating Technological, Market and Organizational Change, John Bessant, Joe Tidd
- Idioma
- Publicado en
- 2013
- product-detail.submit-box.info.binding
- (Tapa blanda)
Métodos de pago
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- Idioma
- Inglés
- Autores
- John Bessant, Joe Tidd
- Editorial
- John Wiley & Sons Inc
- Publicado en
- 2013
- Formato
- Tapa blanda
- Páginas
- 680
- ISBN10
- 111836063X
- ISBN13
- 9781118360637
- Serie
- Etiquetas
- No ficción, Libros de texto, Comercio, Negocios & Gestión, Marketing & Ventas, Gestión & Recursos humanos
- Calificación
- 3,7 de 5
- Descripción
- Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors. Now in its fifth edition, Managing Innovation has been fully revised and now comes with a fully interactive e-book housing an impressive array of videos, cases, exercises and tools to bring innovation to life.