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What you experience is what you remember. The more emotional the experience, the deeper it is branded into your memory. Experience has a massive impact on buying decisions. Every touch point, every time you or someone in your company engages a customer, it creates an experience - something they remember.
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People Love You, Jeb Blount
- Idioma
- Publicado en
- 2013
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- (Tapa dura)
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