Agotado
Parámetros
- 873 páginas
- 31 horas de lectura
Más información sobre el libro
Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.
Compra de libros
Strategic Management, Arthur A. Thompson, Frank Martin
- Idioma
- Publicado en
- 2005
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- (Tapa blanda)
Métodos de pago
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- Título
- Strategic Management
- Subtítulo
- Awareness and Change
- Idioma
- Inglés
- Autores
- Arthur A. Thompson, Frank Martin
- Editorial
- Thomson Learning
- Publicado en
- 2005
- Formato
- Tapa blanda
- Páginas
- 873
- ISBN10
- 1844800830
- ISBN13
- 9781844800834
- Serie
- Calificación
- 4,25 de 5
- Descripción
- Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.