The Boutique

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If you want to launch a boutique or scale your existing boutique firm, seize the opportunity now, urges Greg Alexander. Boutiques enjoy a competitive advantage today. They can often disrupt legacy firms, while still charging a premium for their services, because boutiques are faster and easier to work with than legacy firms. Yet few boutiques take advantage of this situation. Alexander shows you how to launch, scale and sell your boutique while impressing clients, shareholders and stakeholders with your "wow factor." Scaling properly can bring increased revenue and a higher sales price