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The book explores transculturalism as a vital complement to interculturalism, presenting a holistic view of culture that enhances management practices. It argues that while interculturalism reflects historical perspectives, transculturalism offers a forward-looking approach. By examining the synergy between these two concepts, the work addresses contemporary cultural challenges, emphasizing the dynamic nature of culture in effective management.
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Transculturalism - A New Vision Of Culture And Its Management, Gebhard Deißler
- Idioma
- Publicado en
- 2011
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