New rules for the new economy : 10 radical strategies for a connected world

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The old rules are broken, and the current revolution in business demands a new set of guidelines. Succinct and memorable, this survival kit for the new economy challenges traditional wisdom. Kelly's manifesto garnered acclaim from business leaders and strategists worldwide, promising to awaken the business community. In today's landscape, communication, not computation, drives change, and success hinges on understanding networks and their unique rules. The book outlines 10 fundamental principles of the connected economy that invert conventional industrial wisdom. These powerful laws are embedded in the new economy and manifest across various business sectors, both low and high tech. More than just an overview of new economic principles, it offers clear strategies for success in the network economy. It addresses pressing questions from workers at all levels: What has changed? Why are traditional strategies failing? This spirited, mold-breaking work follows in the tradition of influential best-sellers and serves as a practical tool for those concerned about the future. The message is clear: those who embrace the new rules will thrive, while those who disregard them will struggle.