El libro está agotado actualmente
Más información sobre el libro
The book explores the dual nature of storytelling within organizations, focusing on both the narratives created by the organization and those shared by its members. It offers a comprehensive analysis of existing literature on narratives and storytelling while presenting an extensive empirical case study from an American banking institution, highlighting the practical applications and implications of storytelling in a corporate context.
Compra de libros
Storytelling in Organizations, Kenneth A. Loparo
- Idioma
- Publicado en
- 2009
- product-detail.submit-box.info.binding
- (Tapa blanda)
Te avisaremos por correo electrónico en cuanto lo localicemos.
Métodos de pago
Nos falta tu reseña aquí