MANAGEMENT OF CHANGE AND INNOVATION

Más información sobre el libro

Effective innovation hinges on the ability to learn quickly and adapt to changes, as organizations must continually improve to remain competitive. This book emphasizes the importance of a structured approach to change management, which involves implementing corporate strategies and technologies to navigate both internal and external shifts. By fostering a culture of innovation, companies can enhance their processes, reduce costs, and potentially discover groundbreaking ideas that redefine their market.