Perfect is a Verb

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The book explores the dynamic nature of customer expectations in software development, emphasizing that "best" is subjective and varies across projects. It highlights the common misunderstandings between web agencies and clients, which often lead to failures. Rather than attempting to change these fluctuating requirements, the author proposes strategies to leverage this variability to create better outcomes. The focus is on adapting to evolving demands to enhance product development and client satisfaction in the ever-changing tech landscape.