Media, Minorities, and Meaning

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Focusing on the portrayal of Otherness in American mass media, this examination delves into how gender, race, sex, and disabilities are represented. Through a mythological lens, it uncovers the psychological, social, and economic factors that foster prejudice and discrimination. The author highlights how media and advertising perpetuate historical inequities, aiming to raise awareness about stereotyping and marginalization. Written in an engaging style, it includes discussion questions and resources, making it ideal for upper-level undergraduate and postgraduate courses.