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Focusing on the intersection of consumer culture with race and ethnicity, this book examines critical issues like multicultural marketing, racism in retail, urban food deserts, and homeland tourism. It offers insights into how racial and ethnic boundaries influence consumption patterns and vice versa, highlighting the complexities of identity in a consumer-driven society.
Compra de libros
Race, Ethnicity, and Consumption, Patricia A Banks
- Idioma
- Publicado en
- 2020
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- (Tapa dura)
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- Subtítulo
- A Sociological View
- Idioma
- Inglés
- Autores
- Patricia A Banks
- Editorial
- Taylor & Francis Ltd (Sales)
- Publicado en
- 2020
- Formato
- Tapa dura
- Páginas
- 190
- ISBN13
- 9781138562608
- Serie
- Etiquetas
- No ficción, Ciencias sociales, Etnografía
- Calificación
- 3 de 5
- Descripción
- Focusing on the intersection of consumer culture with race and ethnicity, this book examines critical issues like multicultural marketing, racism in retail, urban food deserts, and homeland tourism. It offers insights into how racial and ethnic boundaries influence consumption patterns and vice versa, highlighting the complexities of identity in a consumer-driven society.