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Management of art galleries

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  • 152 páginas
  • 6 horas de lectura

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The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.

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Management of art galleries, Magnus Resch

Idioma
Publicado en
2018
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Idioma
Inglés
Editorial
Phaidon
Publicado en
2018
Formato
Tapa blanda
Páginas
152
ISBN10
0714877751
ISBN13
9780714877754
Serie
Etiquetas
No ficción
Calificación
4,05 de 5
Descripción
The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.