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Sales Truth

Debunk the Myths. Apply Powerful Principles. Win More New Sales.

Autores

Mike Weinberg

Valoración del libro

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Parámetros

258 páginas
10 horas de lectura

Comercio y Ventas
Motivación y autoayuda
Negocios y economía

Más información sobre el libro

The book offers a straightforward critique of popular sales myths and gimmicks, urging sales professionals to abandon ineffective trends. It emphasizes a return to foundational strategies that have consistently delivered results, providing a clear framework for enhancing sales performance. By challenging conventional wisdom, it aims to empower salespeople and leaders to adopt a more effective, results-oriented approach.