Public Universities, Managerialism and the Value of Higher Education

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The book offers a critical analysis of the transformation of higher education in Britain, America, and Australia since the 1980s. It challenges the prevailing notion that universities have become businesses in a competitive market, arguing instead that contradictory government policies and new public management practices have led to a misguided perception of market-driven governance. The author highlights the negative consequences of this shift, including costly rebranding efforts and a troubling emphasis on customer satisfaction metrics that undermine educational integrity.