El libro está agotado actualmente
Parámetros
Más información sobre el libro
Focusing on innovation and creativity, this essay analyzes how Apple has positioned itself as a leader in the consumer electronics industry. It explores the essential characteristics of an innovative organization and contrasts Apple's unique strategies with current innovation management principles. The paper also examines employee reactions to Apple's work environment, identifies potential shortcomings in its innovation approach, and offers recommendations to address competitive pressures for sustained organizational success.
Compra de libros
Apple's approach towards innovation and creativity, Christoph Müller
- Idioma
- Publicado en
- 2011
- product-detail.submit-box.info.binding
- (Tapa blanda)
Te avisaremos por correo electrónico en cuanto lo localicemos.
Métodos de pago
Nadie lo ha calificado todavía.