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The 14th edition of this influential textbook offers a comprehensive and practical approach to international business, making it suitable for both undergraduate and graduate courses. It emphasizes timely relevance and the application of concepts, ensuring that students gain a thorough understanding of the subject. The integrated progression of topics facilitates a cohesive learning experience, making it the leading choice in the field.
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International Business: Competing in the Global Marketplace ISE, Charles Hill
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- 2022
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