The Alphabet of Self-Esteem

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Powerful and practical case history of do's and don'ts for executives who've made it . . . and for those on the way up. Not just another text on leadership. From work with over 200 organizations internationally, from startups to Fortune 500 companies, this practical book demonstrates leadership failures or mistakes across key business disciplines and more importantly the lessons learned. But it does not end there. In each of the 63 modules and following the examples there is a "Doing it differently" section. By learning from and not repeating the mistakes and failures of others, you will improve the success of your business or professional situation, and your career. "Today as never before, a lot of our company icons are in trouble. If Denis Orme's book can help others from going down the same path, he will make an enormous contribution to good thinking." - Jack Trout. From today your implementation of the Greenfields approach will drive a successful, profitable, long-term future.