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The Big Book of Corporate Identity Design

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Several hundred highly diverse corporations and their identities are shown in this book. Each page is packed with various applications of how the corporate identity is consistently applied, on items ranging from business cards to packages to rolling stock and to the products themselves. In Corporate Identity consistency is the key to successful execution: this book is a must for any designer of logos, brand ID, or ID systems.

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The Big Book of Corporate Identity Design, David E. Carter

Idioma
Publicado en
2001
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Idioma
Inglés
Publicado en
2001
Formato
Tapa dura
ISBN10
0060186151
ISBN13
9780060186159
Serie
Descripción
Several hundred highly diverse corporations and their identities are shown in this book. Each page is packed with various applications of how the corporate identity is consistently applied, on items ranging from business cards to packages to rolling stock and to the products themselves. In Corporate Identity consistency is the key to successful execution: this book is a must for any designer of logos, brand ID, or ID systems.