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The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.
Compra de libros
The Four Steps to the Epiphany, Steven Gary Blank
- Idioma
- Publicado en
- 2007
- product-detail.submit-box.info.binding
- (Tapa blanda)
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- Título
- The Four Steps to the Epiphany
- Subtítulo
- Successful Strategies for Products that Win
- Idioma
- Inglés
- Autores
- Steven Gary Blank
- Editorial
- K & S Ranch
- Publicado en
- 2007
- Formato
- Tapa blanda
- Páginas
- 281
- ISBN10
- 0976470705
- ISBN13
- 9780976470700
- Serie
- Etiquetas
- No ficción, Autoayuda, Desarrollo personal
- Calificación
- 3,95 de 5
- Descripción
- The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.