Strategy

Process, Content, Context : an International Perspective

Autores

Bob de Wit
Ron Meyer

Parámetros

Negocios y economía

Más información sobre el libro

This second edition of De Wit and Meyer's strategy text builds on the first edition by focusing on the requirements of students and teachers in terms of the structure, organization and design of the material. In addition, it is global in its coverage of the issues of corporate strategy.