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This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book that will change almost everything you ever believed about business and selling. Combining the quick wit of a stand up comedian with the serious thoughtfulness of a psychoanalyst, he explains the value and power of persuasion - a verbal martial art that, if used correctly will always give you the outcome you desire in your business dealings. Resistance is Useless will show you how to: * Change anyone's opinion on any subject. * Transform a lynch mob into your most devout supporters. * Avoid wasting thousands of pounds on customer care while your accounts department is threatening to pulp your customer's fingers with a hammer. * Understand how a perfect product demonstration can get you hurled into the street by security. * Sell tanks to Genghis khan. Readership: General Business, customer service and sales.
Compra de libros
Resistance Is Useless, Geoff Burch
- Idioma
- Publicado en
- 1994
- product-detail.submit-box.info.binding
- (Tapa dura)
Métodos de pago
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- Título
- Resistance Is Useless
- Idioma
- Inglés
- Autores
- Geoff Burch
- Editorial
- Headline Book Publishing
- Publicado en
- 1994
- Formato
- Tapa dura
- Páginas
- 256
- ISBN10
- 074720988X
- ISBN13
- 9780747209881
- Serie
- Etiquetas
- No ficción, Comercio, Negocios & Gestión, Economía
- Calificación
- 3,5 de 5
- Descripción
- This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book that will change almost everything you ever believed about business and selling. Combining the quick wit of a stand up comedian with the serious thoughtfulness of a psychoanalyst, he explains the value and power of persuasion - a verbal martial art that, if used correctly will always give you the outcome you desire in your business dealings. Resistance is Useless will show you how to: * Change anyone's opinion on any subject. * Transform a lynch mob into your most devout supporters. * Avoid wasting thousands of pounds on customer care while your accounts department is threatening to pulp your customer's fingers with a hammer. * Understand how a perfect product demonstration can get you hurled into the street by security. * Sell tanks to Genghis khan. Readership: General Business, customer service and sales.