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The Lexus and the Olive Tree

Understanding Globalization

Parámetros

  • 394 páginas
  • 14 horas de lectura

Más información sobre el libro

"A brilliant guide for the here and now."---"The New York Times Book Review" In this vivid portrait of the new business world, Thomas L. Friedman shows how technology, capital, and information are transforming the global marketplace, leveling old geographic and geopolitical boundaries. With bold reporting and acute analysis, Friedman dramatizes the conflict between globalizing forces and local cultures, and he shows why a balance between progress and the preservation of ancient traditions will ensure a better future for all. "The Lexus and the Olive Tree" is an indispensable look at power and big change in the age of globalization.

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The Lexus and the Olive Tree, Thomas Friedman

Idioma
Publicado en
1999
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Título
The Lexus and the Olive Tree
Subtítulo
Understanding Globalization
Idioma
Inglés
Publicado en
1999
Formato
Tapa blanda
Páginas
394
ISBN10
0002571080
ISBN13
9780002571081
Serie
Descripción
"A brilliant guide for the here and now."---"The New York Times Book Review" In this vivid portrait of the new business world, Thomas L. Friedman shows how technology, capital, and information are transforming the global marketplace, leveling old geographic and geopolitical boundaries. With bold reporting and acute analysis, Friedman dramatizes the conflict between globalizing forces and local cultures, and he shows why a balance between progress and the preservation of ancient traditions will ensure a better future for all. "The Lexus and the Olive Tree" is an indispensable look at power and big change in the age of globalization.