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Wiliam Ury

    William L. Ury es una autoridad líder en negociación, cofundador del Programa de Negociación de Harvard. Su trabajo se centra en el desarrollo de estrategias prácticas para alcanzar acuerdos en situaciones complejas, desde tratos corporativos hasta conflictos internacionales. Arraigado en su estudio de la antropología social, el enfoque de Ury enfatiza la comprensión de la naturaleza humana para encontrar soluciones mutuamente beneficiosas. Sus libros demuestran cómo decir 'no' de manera efectiva sin sacrificar la capacidad de decir 'sí', y cómo navegar a personas difíciles para lograr la paz.

    Getting To Yes
    • Getting To Yes

      Negotiating an Agreement Without Giving In - Completely Revised New Edition

      • 207 páginas
      • 8 horas de lectura
      4,0(71871)Añadir reseña

      Describes a method of negotiation that isolates problems, focuses on interests, creates new options, and uses objective criteria to help two parties reach an agreement Amazon.com description: Product Description: Since its original publication nearly thirty years ago, Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution. Getting to Yes offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict. Thoroughly updated and revised, it offers readers a straight- forward, universally applicable method for negotiating personal and professional disputes without getting angry-or getting taken.This is by far the best thing I`ve ever read about negotiation. It is equally relevant for the individual who would like to keep his friends, property, and income and the statesman who would like to keep the peace." --John Kenneth Galbraith"

      Getting To Yes