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Selling in Customer Service

Integrating and Coordinating Service and Selling

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The book explores the integration of service improvement and selling skills, addressing a gap in existing literature. It emphasizes the importance of coordinating these two areas to enhance overall business performance, offering insights and strategies that are often overlooked in traditional service and sales training. By focusing on the synergy between service and selling, it provides a unique perspective aimed at professionals seeking to elevate their approach to customer engagement and satisfaction.

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Selling in Customer Service, Leon Cai

Idioma
Publicado en
2024
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Subtítulo
Integrating and Coordinating Service and Selling
Idioma
Inglés
Autores
Leon Cai
Editorial
CRC Press
Publicado en
2024
Formato
Tapa dura
Páginas
176
ISBN13
9781032644059
Serie
Descripción
The book explores the integration of service improvement and selling skills, addressing a gap in existing literature. It emphasizes the importance of coordinating these two areas to enhance overall business performance, offering insights and strategies that are often overlooked in traditional service and sales training. By focusing on the synergy between service and selling, it provides a unique perspective aimed at professionals seeking to elevate their approach to customer engagement and satisfaction.