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Pricing Perspectives

Marketing and Management Implications of New Theories and Applications

Autores

Florian Siems

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Parámetros

230 páginas
9 horas de lectura

Negocios y economía
Pedagogía

Más información sobre el libro

Dynamic pricing strategies are rapidly evolving, driven by smarter consumers and innovative tactics. This book explores these recent developments in the pricing landscape, offering fresh insights and perspectives on how businesses can adapt their pricing strategies to stay competitive in a changing market.