Evaluating Campaign Quality

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The book critically examines the effectiveness of various reform initiatives aimed at improving American political campaigns, which are often criticized for being negative and misleading. It evaluates efforts such as voluntary codes of conduct and tougher ethics rules, highlighting that while some individual reforms have met their goals, the overall impact on campaign discourse and conduct has been underwhelming. The analysis draws on dissatisfaction expressed by voters and observers, providing a comprehensive look at the state of U.S. House and Senate campaigns.