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Más información sobre el libro
Taking a managerial approach, in order to acquaint students with the managerial steps and processes involved in new product development, this work includes coverage of product protocol.
Compra de libros
New Products Management, C. Merle Charles Merle Crawford
- Idioma
- Publicado en
- 1991
- Encuadernación
- (Tapa blanda)
Métodos de pago
Nadie lo ha calificado todavía.
- Título
- New Products Management
- Idioma
- Inglés
- Editorial
- Irwin
- Publicado en
- 1991
- Formato
- Tapa blanda
- Páginas
- 608
- ISBN10
- 0256114064
- ISBN13
- 9780256114065
- Serie
- Descripción
- Taking a managerial approach, in order to acquaint students with the managerial steps and processes involved in new product development, this work includes coverage of product protocol.