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A practical and timely handbook for modern-day sales managers explains how to transform key accounts, in both domestic and global markets, into business success, providing step-by-step guidelines for developing strategy, managing a sales force, analyzing key accounts, and more. 12,500 first printing.
Compra de libros
Key Account Management and Planning, Noel Capon
- Idioma
- Publicado en
- 2001
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- (Tapa dura)
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